INTERACTIVE MENTAL HEALTH EXPERIENCE
Everymind
INTERACTIVE MENTAL HEALTH EXPERIENCE
Everymind
INTERACTIVE MENTAL HEALTH EXPERIENCE
Everymind
Everymind is an interactive experience comprising 12 spaces, each with unique learning goals, that increase mental health literacy to help people improve their well-being and foster human connection.
DURATION
3 months
ROLE
Experience designer (solo)
SKILLS
User + market research, trend analysis, branding
TOOLS
Figma, SketchUp, Keyshot
Everymind is an interactive experience comprising 12 spaces, each with unique learning goals, that increase mental health literacy to help people improve their well-being and foster human connection.
DURATION
3 months
ROLE
Experience designer (solo)
SKILLS
User + market research, trend analysis, branding
TOOLS
Figma, SketchUp, Keyshot
Everymind is an interactive experience comprising 12 spaces, each with unique learning goals, that increase mental health literacy to help people improve their well-being and foster human connection.
DURATION
3 months
ROLE
Experience designer (solo)
SKILLS
User + market research, trend analysis, branding
TOOLS
Figma, SketchUp, Keyshot
CONTEXT
The mental health skills we need aren't taught in school
The experience brings concepts that are often learned in therapy into the hands of the everyday person, increasing access to foundational skills that are not taught in school or at home. It is designed with the conviction that every mind matters, and all individuals deserve access to tools that can help them cultivate human thriving and optimal functioning.
Positive psychology offers a proactive approach
Everymind reimagines how society views mental health, taking a proactive rather than reactive approach. By learning coping strategies, thought restructuring, communication skill-building, emotional granularity, and strength-building, visitors walk away with the skills to apply what they learned to their daily lives.
CONTEXT
The mental health skills we need aren't taught in school
The experience brings concepts that are often learned in therapy into the hands of the everyday person, increasing access to foundational skills that are not taught in school or at home. It is designed with the conviction that every mind matters, and all individuals deserve access to tools that can help them cultivate human thriving and optimal functioning.
Positive psychology offers a proactive approach
Everymind reimagines how society views mental health, taking a proactive rather than reactive approach. By learning coping strategies, thought restructuring, communication skill-building, emotional granularity, and strength-building, visitors walk away with the skills to apply what they learned to their daily lives.
CONTEXT
The mental health skills we need aren't taught in school
The experience brings concepts that are often learned in therapy into the hands of the everyday person, increasing access to foundational skills that are not taught in school or at home. It is designed with the conviction that every mind matters, and all individuals deserve access to tools that can help them cultivate human thriving and optimal functioning.
Positive psychology offers a proactive approach
Everymind reimagines how society views mental health, taking a proactive rather than reactive approach. By learning coping strategies, thought restructuring, communication skill-building, emotional granularity, and strength-building, visitors walk away with the skills to apply what they learned to their daily lives.
OPPORTUNITY
We're entering a market of immersive, highly digital experiences
We're entering a market of immersive, highly digital experiences
To better focus my design direction, I worked at the intersection of two emerging trends: interactive experiences and digital solutions for mental health literacy.
To better focus my design direction, I worked at the intersection of two emerging trends: interactive experiences and digital solutions for mental health literacy.
Current well-being solutions don't address the root of the problem
Current well-being solutions don't address the root of the problem
Much of the current mental health market is oversaturated with passive educational tools concentrated on a limited skillset (e.g., mood tracking, mindfulness, breathing). The greatest opportunity lies in the interactive, proactive space.
Much of the current mental health market is oversaturated with passive educational tools concentrated on a limited skillset (e.g., mood tracking, mindfulness, breathing). The greatest opportunity lies in the interactive, proactive space.
LISTENING TO USERS
Mental health continues to be stigmatized and misunderstood
Mental health continues to be stigmatized and misunderstood
Mental health is a critical part of our lives. I conducted a survey to get a comprehensive picture of how people view it, think about it, and apply practices to their daily life.
Mental health is a critical part of our lives. I conducted a survey to get a comprehensive picture of how people view it, think about it, and apply practices to their daily life.
Survey of 225 respondents; includes generations Baby Boomers through Gen Z
Survey of 225 respondents; includes generations Baby Boomers through Gen Z
HARMFUL ASSUMPTIONS
of people have a negative instant association with the term "mental health"
of people have a negative instant association with the term "mental health"
70%
70%
70%
PERCEIVED SEVERITY
of people see mental illness as a very or extremely serious public health issue
of people see mental illness as a very or extremely serious public health issue
95%
95%
95%
INTEREST IN IMPROVING
of those who have experienced a mental health issue want to improve their well-being, compared to 65% of those who haven't
of those who have experienced a mental health issue want to improve their well-being, versus 65% of those who haven't
of those who have experienced a mental health issue want to improve their well-being, versus 65% of those who haven't
78%
78%
78%
MOVING FORWARD
How might we empower people to actively build mental health literacy so that they can strengthen their everyday well-being?
MOVING FORWARD
How might we empower people to actively build mental health literacy so that they can strengthen their everyday well-being?
MOVING FORWARD
How might we empower people to actively build mental health literacy so that they can strengthen their everyday well-being?
SOLUTION
A positive psychology-infused experience for mental health education
A positive psychology-infused experience for mental health education
Emotion-centered design
Emotion-centered design
Inside the experience, visitors see the signs below before entering each space. They lay out the purpose and what to expect, putting visitors at ease and evoking a sense of relief.
Inside the experience, visitors see the signs below before entering each space. They lay out the purpose and what to expect, putting visitors at ease and evoking a sense of relief.
BRANDING
Visually communicating comfort, warmth, and joy
Visually communicating comfort, warmth, and joy
Everymind’s visual language is approachable, soft, and exciting. Its colors exude a sense of calm, joy, peace, and optimism—all aspects of the brand’s vision: optimal well-being and human thriving.
Everymind’s visual language is approachable, soft, and exciting. Its colors exude a sense of calm, joy, peace, and optimism—all aspects of the brand’s vision: optimal well-being and human thriving.
COLOR PALETTE
COLOR PALETTE
Spirited sunrise
Spirited sunrise
Encouraging courageous optimism and an embracing acceptance of joy
Encouraging courageous optimism and an embracing acceptance of joy
Midnight sky
Midnight sky
A reassuring hue cultivating a safe space and inspiring deep introspection
A reassuring hue cultivating a safe space and inspiring deep introspection
Soft lilac
Soft lilac
A calming sense of peace and comfort that makes breathing easy
A calming sense of peace and comfort that makes breathing easy
Morning glow
Morning glow
A lively hue evoking warmth, lightness of mind, and wondrous curiosity
A lively hue evoking warmth, lightness of mind, and wondrous curiosity
BRAND MESSAGING
BRAND MESSAGING
Release the fear of being seen
Life is not a race
(it's okay to slow down)
Find peace in the unknown
What if it all works out?
Presence over perfection
Your best looks different each day
You can do hard things
Embrace uncertainty
It's okay not to be okay
Release the fear of being seen
Life is not a race
(it's okay to slow down)
Find peace in the unknown
What if it all works out?
Presence over perfection
Your best looks different each day
You can do hard things
Embrace uncertainty
It's okay not to be okay
Release the fear of being seen
Life is not a race
(it's okay to slow down)
Find peace in the unknown
What if it all works out?
Presence over perfection
Your best looks different each day
You can do hard things
Embrace uncertainty
It's okay not to be okay
Release the fear of being seen
Life is not a race
(it's okay to slow down)
Find peace in the unknown
What if it all works out?
Presence over perfection
Your best looks different each day
You can do hard things
Embrace uncertainty
It's okay not to be okay
Release the fear of being seen
Life is not a race
(it's okay to slow down)
Find peace in the unknown
What if it all works out?
Presence over perfection
Your best looks different each day
You can do hard things
Embrace uncertainty
It's okay not to be okay
Release the fear of being seen
Life is not a race
(it's okay to slow down)
Find peace in the unknown
What if it all works out?
Presence over perfection
Your best looks different each day
You can do hard things
Embrace uncertainty
It's okay not to be okay
Release the fear of being seen
Life is not a race
(it's okay to slow down)
Find peace in the unknown
What if it all works out?
Presence over perfection
Your best looks different each day
You can do hard things
Embrace uncertainty
It's okay not to be okay
Release the fear of being seen
Life is not a race
(it's okay to slow down)
Find peace in the unknown
What if it all works out?
Presence over perfection
Your best looks different each day
You can do hard things
Embrace uncertainty
It's okay not to be okay
A LOOK INSIDE
12 foundational skills, all in one place
Twelve spaces, each with their own learning goals, highlight concepts fundamental to achieving optimal well-being—and along the way, growth, connection, and self-awareness. Featured below are some of the interactive spaces most critical to the purpose of the experience.
A LOOK INSIDE
12 foundational skills, all in one place
Twelve spaces, each with their own learning goals, highlight concepts fundamental to achieving optimal well-being—and along the way, growth, connection, and self-awareness. Featured below are some of the interactive spaces most critical to the purpose of the experience.
A LOOK INSIDE
12 foundational skills, all in one place
Twelve spaces, each with their own learning goals, highlight concepts fundamental to achieving optimal well-being—and along the way, growth, connection, and self-awareness. Featured below are some of the interactive spaces most critical to the purpose of the experience.
1
1
Sonder
Sonder
Sonder is the idea that every random passerby is living a life just as complex and vivid as your own. This space embodies that concept.
Sonder is the idea that every random passerby is living a life just as complex and vivid as your own. This space embodies that concept.
Through an anonymous thought-sharing activity, visitors can read the thoughts and feelings of others that are digitally projected on all four walls of the space, helping us feel less alone and serving as a warm-up for the rest of the experience.
Through an anonymous thought-sharing activity, visitors can read the thoughts and feelings of others that are digitally projected on all four walls of the space, helping us feel less alone and serving as a warm-up for the rest of the experience.
2
2
The art of healing
The art of healing
Various forms of mental health-related art—poetry, photography, paintings, music—fill the space, activating multiple senses at once. Displayed art rotates regularly.
Various forms of mental health-related art—poetry, photography, paintings, music—fill the space, activating multiple senses at once. Displayed art rotates regularly.
3
3
Non-toxic positivity
Non-toxic positivity
This space includes thought restructuring exercises for visitors to learn about cognitive distortions, how to reframe thoughts as more positive, how to identify unhelpful thoughts, and how to develop an optimistic mindset.
This space includes thought restructuring exercises for visitors to learn about cognitive distortions, how to reframe thoughts as more positive, how to identify unhelpful thoughts, and how to develop an optimistic mindset.
Positive reappraisal exercises are designed to help in coping with stress + anxiety and fostering resilience.
Positive reappraisal exercises are designed to help in coping with stress + anxiety and fostering resilience.
4
4
Self-reflection
Self-reflection
On a collection of mirrors (self-reflection, of course), write your answers (and read others’) to prompts that encourage self-worth, self-awareness, and reflection. Recognize your positive qualities and personal strengths.
On a collection of mirrors (self-reflection, of course), write your answers (and read others’) to prompts that encourage self-worth, self-awareness, and reflection. Recognize your positive qualities and personal strengths.
Takeaways
Designing for everyone = designing for no one.
Everymind is my life’s mission. This was my biggest idea yet, and bringing this concept to life showed me my dreams are achievable. Because of its scale, I also learned that designing for everyone is designing for no one; start with a subset of people, and the greater population will follow. This process showed me that a world where everyone has the tools to achieve optimal well-being and deepen their connections is closer than ever. I can’t wait to live in it.
Takeaways
Designing for everyone = designing for no one.
Everymind is my life’s mission. This was my biggest idea yet, and bringing this concept to life showed me my dreams are achievable. Because of its scale, I also learned that designing for everyone is designing for no one; start with a subset of people, and the greater population will follow. This process showed me that a world where everyone has the tools to achieve optimal well-being and deepen their connections is closer than ever. I can’t wait to live in it.
Takeaways
Designing for everyone = designing for no one.
Everymind is my life’s mission. This was my biggest idea yet, and bringing this concept to life showed me my dreams are achievable. Because of its scale, I also learned that designing for everyone is designing for no one; start with a subset of people, and the greater population will follow. This process showed me that a world where everyone has the tools to achieve optimal well-being and deepen their connections is closer than ever. I can’t wait to live in it.
